#RKOI is a popular hashtag on instagram. It stands for “rich kids of instagram.” Cars, homes, jewels, bags, etc. Through no fault of their own, these children were born on third base, unbeknownst a genuine struggle some strive their lives to achieve. The Super Sweet 16s, disproportionate equilibrium of normalcy, and your feeling that if you’re going to wear the cost of my college tuition on your pinky, it is humanly impossible to comprehend the distance of our versions of “hard work.”
And that is jealousy.
And I was that kid.
The sports version.
Yes in 1996 I was six years old and finally able to comprehend sports. A third-generation New Yorker the Yankees were my favorite team because they were my father’s and grandfather’s as well.
When you’re six the adults let you win, you get A+’s, and you always get a trophy.
And the Yankees win the World Series. And again, and again, and again.
So in 2000 when the Mets played the Yankees in the world series. I was the #RKOI. I knew the Mercedes would be mine once I turned 16 and I knew Daddy could get me out of any major trouble should the situation arise.
And I knew the Yankees would win.
To my fifth grade Mets fan contemporaries I’d say “Of course you’re not going to beat the Yankees, but that’s not fair why should you expect to?” It was undertones of confusion, not narcissism, sympathy, not superiority.”
Go to @RKOIofficial, their account says “we’re young, we’re beautiful, and dirty rich.” As a blue collar worker or someone else in the 99% it’s hard to see the (interior) “beautiful” of those fortunate enough to don the #.
But if you’re in the club, you can. This is why Selena Gomez and Biebs give it a shot and why in general the rich and fortunate marry each other. It’s a rich+confidence factor. And if you want to know what that feels like, get comfortable with it.
Because there are some really nice rich people, some really smart assholes, and some very human <insert race> people. And you should learn how to be friends with all three and its accompanying etc. You’ll learn a lot.
Their team is down 2-0 in a best of five series and it’s probably their manager’s fault. In the previous inning they finally got a leadoff runner on but was promptly erased by an Aaron Hicks double play. Now their one shot at keeping this game scoreless is Masahi-oooook that’s now a triple with 1 out.
What does your fanbase do?
Through a lifetime of disappointment and venom towards the successful, Mets fans, Utley just knocked a triple off the wall. Don’t the groans start immediately? Phillies fans, it’s the first inning and Chipper Jones just put the Braves up 3-0. Here…we gooooo….again….
I was at the Wild Card game when the Yanks went down 3-0. It got louder.
Don’t mistake arrogance for confidence.
Last night after Kipnis’ one-out triple, on a ball that could have been caught, the fans got louder. The collectively smart Yankees fan base knows success requires support. Because they’re comfortable with it.
The Yankees didn’t win last night because Tanaka ended up getting out of that inning. Tanaka didn’t get out of that inning because the crowd was positive. But maybe in the duration of time after Dozier’s triple and Tanaka’s next pitch, a mental ability to stay positive and focused was facilitated by a smart, confident, and professional fan base. The Yankees won 1-0 yesterday and are going into a series down 2-1 with more confidence than I’ve seen from a team in a similar situation.
Still, baseball’s inherent volatility based strongly in the randomness of the day-to-day starting pitcher, the Yankees have less than a 50% chance to advance. But over the course of a season, decade, and franchise, is a fan base going to have a tangible, yet unknown effect on their team. You’re damn right.
Embrace confidence. Mets fans, we root for you. Yes, we’re the #RKOI, and you’ll want your kids to be one, too.


Any other Incubus fans out there? I’m drawn to them in part due to their unique versatility. Compare their ’99 hit single Drive (
Once Dez Bryant’s knuckles were ruled out of bounds on
But 2013 will be different for Eli & Co. The brightest light at the end of 2012’s depressive tunnel was a renaissance of New York’s running game, one with energy we haven’t seen since Tiki Barber’s pre-Eli days. Journeyman-turned puzzle piece Andre Brown showed fans his brute force capabilities and rookie David Wilson showed us the explosive step Ahmad Bradshaw never offered. Couple this with New York’s weaker schedule and the fresh pressure to avoid a second straight “losing” season, the New York Giants will contend for the Super Bowl in 2013.
But while arguments supporting New York’s new rushing game and theories of losing seasons are nice, they’re subjective. Plus, coming into 2012 Wilson and Brown combined for four career rushes. How will they tweak their game to counter defenses’ adjustments? Brown will enter 2013 off a broken fibula and Casper the Friendly Ghost could have blocked better than Wilson. But New York’s 2013 strength of schedule is the most tangible reason the Giants will at least make the playoffs. The scheduling committee gave the Super Bowl champion Giants games against all winners of the ’11 NFC conferences – Packers, Saints, and 49ers. This year, New York will face a much weaker schedule, one that includes the dreadful AFC West. Take out the 13-3 Broncos and that conference boasted a 13-35 overall record this year (







The Shooter – Steve Novak
This week, NFL commissioner Roger Goodell expressed his interest in taking kickoffs out of football.
But football is a violent sport played by violent people who don’t stress the long term risks the sport proposes. From a players’ perspective, Goodell is easy to gang up on because he never played the game.
I suggest a mad dash to the ball to start the game. We can learn a lot from the XFL…